Monday, September 21, 2009

Tech Across Ohio - Embrace Pet Insurance

Embrace Pet Insurance

Embrace Pet Insurance is an early stage e-commerce insurance company selling pet health insurance direct to pet owners, primarily via the internet. With core expertise in internet marketing and insurance product design and pricing, Embrace competes by combining the next-generation of veterinary-friendly pet health insurance with a deep commitment to profitable, long-term customer acquisition and retention. The U.S. market for pet insurance, which allows pet owners to avoid catastrophic healthcare costs for their pets, grew from $61 million in 2001 to $200 million in 2007, and is expected to grow to $500 million by 2011.

Laura Bennett, CEO, Embrace Pet Insurance


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