Our Channel ReadWriteBiz, sponsored by Yola.com, is a resource and guide for small businesses. Yola.com is an award winning website builder that makes it easy for small businesses to create a website. With Yola's professional templates and easy-to-use tools, you can make a website that helps you stand out from the competition.
While the social, real-time Web is hogging all the buzz as of lately, it's still important to keep an eye on good old fashioned search engine optimization for your company's site. SEO can be an expensive endeavor, especially if you hire an expert, but it doesn't have to be.
We've covered the basics on how to improve your business website's search rankings, and here are a few tools to get you started without breaking the bank.