Who Should Attend?
CSO's, VP's of Marketing, Senior Executives interested in indirect sales channels as a source for additional revenue.
Key Issues to be Discussed in the Forum
- When should I expect results?
- What’s the impact on my organization?
- How will I measure success until the revenue arrives?
- How do I handle this issue with my direct sales reps?
- Can a direct sales organization “peacefully co-exist” with an indirect sales channel?
- What are the “keys to success” when implementing an indirect sales channel?
- How can I successfully capture my indirect channel’s “loyalty” if they are selling multiple products?
- When does it make sense to retain a direct sales channel only?
Meeting Format
Panel discussion facilitated by Chris Robino, entrepreneur and CEO of Halcyone Group and Maxx Net.
Panel Participants
Scott Slack - VP of Marketing, CranelGeoffrey Bibo - VP of Sales, Exacter
Bruce Crocco - VP, Library Services, OCLC
Tom Bishop - VP of Consulting, Oracle Corporation
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